CORE CAPABILITIES
End-to-End Product Design
From discovery and problem framing through interaction design, prototyping, validation and delivery.
UX Research & Discovery
Customer interviews, stakeholder workshops, journey mapping and usability testing to turn insights into product direction.
Complex Enterprise UX
Simplifying data-heavy workflows, business rules and complex user journeys across financial services and regulated environments.
Design Systems
Building scalable component libraries, reusable patterns, semantic design tokens and accessible foundations in Figma.
Product Collaboration
Partnering with Product, Engineering, Business Analysis and Delivery teams to align user needs, business goals and technical constraints.
Design & Development
Bridging design and engineering through React, HTML, CSS, GraphQL and component-based architecture.
Simplifying Complex Financial Experiences at AFG
Leading end-to-end product design across complex financial services experiences at AFG. I work closely with Product, Engineering, Business Analysis and Delivery to simplify complex workflows, shape product direction and create scalable experiences from discovery through to delivery.
Casestudies
Simplifying how brokers create and manage companies and trusts applicants within a complex financial services workflow.
Designing a scalable design system using Figma Variables, semantic design tokens, and reusable components to improve consistency and maintainability.
A user-friendly digital platform designed to streamline your cargo management in real-time.
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Browse my full portfolio of work spanning UX research, product strategy, and interface design.